The family universe in every aspect
“I’m grateful to have a PR agency by my side that intimately understands the world of children and families and is deeply connected within the industry. Together, we have achieved visibility in almost all top German publications, particularly in the realm of sustainability, with an outstanding share of voice – all through earned and owned activities alone.”
Kristin Malbrant, Head of PR and Corporate Communication, Schleich GmbH
The PR agency for kids and families
Families are dynamic and family-related topics evolve rapidly. We cherish the microcosm surrounding education, leisure, and mental load, staying close to the heartbeat of children and parents in our target audience. For over 20 years, we have joined forces with the most influential journalists and gatekeepers in parenting and family media within the DACH region (Germany, Austria, Switzerland).
Looking at every topic from a parental perspective as well, we hit the pain points of this audience, whether in mommy or daddy influencer partnerships or in professional articles for educators. Our clients are willing to take responsibility for the impact of their products within the families and keep a keen eye on child development, from toys to baby and children’s gear to fashion.
Storytelling for Schleich
Fairies playing in the mud and dinosaurs helping with homework
For our client Schleich, we generate content that resonates. We understand how to hit home with parents: from travel game ideas to learning incentives during holidays and educational topics like “free play,” we find content and tell emotional stories.
Influencer campaign 3D jigsaw puzzle for Ravensburger
Fun and quality time for daddy and child
Assembling the iconic Dodge Challenger SRT Hellcat Redeye Widebody in 3D is as enjoyable for dad as it is for the little one, plus it strengthens their bond. In an influencer campaign, we’re revving up this legendary muscle car.