Eight years of the right stories
“For eight years now, we’ve been working hand in hand with UHLMANN PR: from strategic planning to consultation (also on crisis issues) to creative blogger partnerships. New ideas and approaches for successfully getting our vacation concept into the media always come up – I greatly appreciate that.”
Simone Clemens, DACH Public Relations Manager, Landal GreenParks
Mountains, beaches, educational trips - we know how to do tourism PR
What sets travel-related topics apart for us is their multidimensional nature. We set the mood for destinations, take a look behind the scenes of vacation concepts, tell emotional travel stories, all while keeping practical service issues in mind. Our network understands: these topics bear character and depth. Whether it’s parents, families, couples, or singles, our target audience can feel it: here I’ll find relaxation, adventure, and groove.
Blogger-partnership:
Genuine delights in holiday homes
One trend, three bloggers, three countries, three regional dishes
In a blogger partnership, we explored the subject of “genuine delights” in holiday homes and sparked excitement for vacations and the respective regions.
Influencer campaign: #Real fun in the holiday home
Landal GreenParks and Ravensburger collaborate
We ensure ‘#real fun in the holiday home’ by bringing our customers Landal GreenParks and Ravensburger together. Eight influencers spent a short winter holiday at two Landal holiday parks and tested some fun Ravensburger games in the evenings. A perfect match that emotionally conveyed the magic of winter to the audience.